Downtown San Mateo Artwalk 2.19.09

Tonight was Downtown San Mateo's Artwalk. It was extremely exciting and we all had a great time. The night started out with a photo shoot at Photography SF and then the models posed in the windows of several Downtown businesses. From left to right: on Ashley, Twinkle by Wenlan Nicely Tied Dress; on Kim, Anna Sui Water Color Hydrangeas Dress; on Molliee, Grey Ant Double Breasted Mini Dress. Thanks to A S K and Marinello Salons for donating makeup and hair styles. Many thanks to Misty at Play N Trade for organizing the event!

Photo by Edward Ho.

Wren full mini featured on Examiner DC style blog

DC Women's Style Examiner, Monica Byrd, featured our Wren full mini skirt on her blog yesterday. Exciting! Click the image or link to her blog to read the full post and then scroll to the middle. You should see a brief mention of the black full mini. Thanks Monica for the link to our site.

We love this skirt too. During the cold months, you can wear it with chunky sweaters, tights and knee boots. When it starts to get warmer, you can wear it with delicate cotton voile blouses and flat strappy sandals. The color is just right, basic black. To keep it looking fresh, try pairing it with neutral colors like oatmeal, blush, taupe, camel, and navy blue.

Also, we want to remind you about Downtown San Mateo's Artwalk tomorrow on South B Street between 1st and 3rd Avenues. Josef clothing will be featured on 4 models. After the walk visit us at our table inside of Gator's Neo-Soul Cafe. There will be goodies compliments of Josef for the early birds! See you at 5:30pm starting at Photography SF on Ellsworth. For more details click here.

Josef: weekly roundup

• We are very excited to share our first Spring delivery from Twinkle by Wenlan! Pictured above are the Peace and Harmony blouse in coral-red and white, the Ariel tank in black, navy and pink, the Whisper at Twilight dress in ebony, and the Nicely Tied dress in black and white. We're working on getting them on our online store, so check back soon!
  
• This week our selection of Yoana Baraschi clothing was further reduced to 60% off. There are some great fall pieces that are fun and flirty.
• Save the Date for the Downtown San Mateo Art Walk on February 19th! The festivities will start at 5pm with a fashion photoshoot featuring clothes from Josef! The walk will take place on South B Street between 1st and 3rd Avenues. There will be wine, fashion, and music, then stop by our table at Gators to show your support! See you there.

Have a terrific weekend!

Downtown san mateo art walk (fashion)

The Downtown San Mateo Association is sponsoring an Art Walk on February 19, 2009 from 5pm to 8pm. Visit shops and restaurants along South B Street between 1st and 3rd Avenues and view live models featured in Josef Boutique clothing. It'll be a great night starting with a fashion photo shoot and ending with live Blues music at Gator's Neo-soul Cafe. We're very excited to be one of the participants of the Art Walk, as well as making new friends and seeing you!

We've made a walking tour map to help you locate Josef at the Art Walk and check out our listing of the event on Upcoming.org!

5pm: The Shoot
Stop by Photography SF (on map point A) to watch the fashion photo shoot and enjoy complimentary refreshments.

6pm: Art Walk Commences
Walk along South B Street and see models as live installations in the windows of our favorite local shops and eateries. Models wearing Josef clothing will be featured at Tres Amigos (point B), Play N Trade (point C), Spa Studio (point D), and Gator's (point E).

7pm - 8pm: Reception at Gator's
Visit Josef staff at our table and stick around to enjoy live Blues music and neo-soul food. We're looking forward to seeing you there!

A little bit of advertising for the holidays

This was an ad that was supposed to run in the SF Chronicle. I know it ran in the local paper a few weeks ago. The downtown folks put it together to promote the area as an entertainment, eating and shopping destination for people living in the Peninsula. There are a lot of choices for restaurants, and surprisingly a good amount of spas. Visit downtown, have lunch with your girlfriends, go for a spa treatment and then stop by Josef for a little bit of shopping.

Afternoon agenda:
12pm: lunch at Himawari on 2nd Ave
1pm: dessert at Sweet Breams also on 2nd Ave
2pm: manicures at White Orchid Day Spa on 3rd Ave
3pm: shopping at Josef Boutique and Lula Lu on 3rd Ave
5pm: wine and spirits at 750ml on San Mateo Dr